As Manheim continues to drive an industry-leading digital strategy and customer experience, the company has selected Jenifer Eggert as vice president of digital services. In this new role, Eggert will lead all of the company’s digital efforts, including OVE.com and Simulcast, and will be responsible for setting the company’s long-term plan in the ever-evolving digital space. Eggert joins Manheim from AutoTrader.com and begins her new role on Aug. 4. She will report to Janet Barnard, chief operating officer of Manheim North America.
“Jenifer’s wealth of experience in the digital marketplace made her a perfect fit for this role,” Barnard said. “This new role underscores our commitment to capitalize on the diverse opportunities in this dynamic space.”
Eggert comes to Manheim with more than 12 years of digital experience, including the past three years as vice president of sales, west for AutoTrader.com. Based in San Diego, Eggert will work closely with teams from Manheim, AutoTrader.com, RMS Automotive and vAuto to create a customer-focused digital strategy that takes advantage of the deep expertise of these companies.
“Jenifer has been instrumental in partnering with leaders of AutoTrader.com and Manheim to execute digital growth strategies, while keeping customers and the field at the forefront of every decision,” Barnard said. “Her strengths include communication, relationship building and collaboration with customers.”
Since joining AutoTrader.com in August 2002, Eggert has held a variety of roles, including regional sales director, regional director, northeast, regional sales manager, district sales manager and Internet consultant. She held several positions with Vector Marketing from Sept. 1996 to Sept. 2001, including branch manager, sales manager and district manager.
About Manheim (www.manheim.com)
Manheim is the leading global provider of vehicle remarketing services, connecting buyers and sellers of used vehicles to the largest wholesale used-vehicle marketplace. The company helps dealer and commercial customers achieve results by providing physical and digital auction channels, data analysis, financing, transportation and mobile products and solutions.
Manheim pioneered in-lane vehicle auctions and has been an innovator in both digital and mobile auction platforms. Manheim registers nearly 8 million used vehicles annually, facilitating transactions representing more than $50 billion in value. Manheim’s research and consulting arm, Manheim Consulting, provides industry-leading market intelligence and publishes the widely recognized annual Used Car Market Report. The company offers dealer financing through NextGear Capital, Inc., and transportation services through Ready Auto Transport.
Headquartered in Atlanta, Manheim has more than 20,000 employees in 106 worldwide sites and generates annual revenues of more than $2.5 billion. A subsidiary of Cox Enterprises, Manheim participates in “Go Green with Manheim,” the company’s sustainability program.